web marketing retention feature pusher

Now that you’ve got users, it’s time to consider how to keep them there. First time users may find your product novel, but the challenge is to help them integrate it into their daily routine. With developers working for agencies, for example, it may simply boil down to a lack of necessity. The Chilly API […]

At the fictional Chilly API HQ (bedroom), we’re celebrating the first 5000 visitors. Our website is live, our blog post on how to build an API with Sinatra took off and, for the moment, all seems to be going well. Except that of those visitors, about 30 have signed up and only 2 are actually […]

So you’ve done it at last – your code is clean, you’ve debugged it, your product is ready. You’re just moments away from publishing on Github – but what to do after that? Having mapped the AARRR funnel of customer behaviour, it’s time to take the first step – which often can seem like the […]

Marketing can be a tough nut to crack, and often unfortunately retains a negative stereotype amongst developers. After all, it’s how they have teams producing plenty of sparkle but when the smoke from the fireworks clear, you find a set of APIs with horrible documentation and even more horrible customer ‘support’, right? That’s the stereotypical, […]

Today we’re happy to feature a guest post written by Michael Geneles, co-founder of Pitchbox, demonstrating how Pitchbox helps its users close deals and how Pusher comes into play. Timing is everything – especially when closing sales, securing media placements or following up with hot leads. Pitchbox is a prospecting, outreach and relationship building platform […]

We’ve been busy over the past few months, both with developing our product and hiring new people to help us build awesome products and make your life easier. Today we’d like to introduce our latest team members, and how their work ultimately helps you. Oh, and there are funny stories too. Hamilton Chapman, Growth Engineer […]

Hackdays are an important part of Pusher’s culture, and every few months we take a day to build something completely different from what we normally do. We recently held a hackday in March, on the theme of ‘making the office realtime’. What’s a hackday? Hackdays generally bring together the developers of a company to work […]

Real-time has improved our lives massively as consumers, and offers many advantages to developers and designers who make use of it in their projects. We’ve seen real-time being applied to in many use cases: messaging, information displays, push notifications being a few of them. One use case of real-time that’s rapidly growing in significance which […]

Have you ever felt the need to get down on the ground and do push-ups when you sneeze? No? What do you mean, you don’t want to do push-ups and stay healthy!?* Pusher can neither confirm nor deny whether its team members do push-ups upon a sneeze or stay cozy in their chairs Well, guess […]

As Pusher continues to expand, we have an increasing need to maintain and improve alignment across teams. At the beginning of the year, we decided to adopt the Objectives and Key Results (OKRs) system to put this into practice. OKRs have a wide following from some of the greatest companies in the tech world. We […]

E-commerce is one of the biggest and fastest growing industries in the world, across different sectors of the economy.  In such a crowded industry, speed is vital and businesses must always look to streamlining operations to increase competitiveness.  This case study demonstrates how Sticker Mule achieved that with Pusher, increasing their productivity significantly, and how […]

We’re very happy to publish a guest blog post today by Ian Landsman, founder of UserScape and creator of Snappy, detailing how and why Snappy utilises Pusher to function. Snappy is a streamlined customer support application for small teams. It is designed to make handling customer support emails quick, simple, and painless.  As well as […]